Event Experience

What is the profile of people visiting your event? How are they experiencing your festivity, what attracts them? How would they experience your future plans? Our Event Research answers these and many more questions.

100% Market Research into Experience
Live on location, but also by electronic means. We execute a random test amongst your public. Based on the collected data, we identify relations between the several target groups, their interests and quality experience. Furthermore, we can perform in-depth trend analysis on the visitors profiles and your image. We can compare several events with each other, just as we can analyze several editions of the same event or with others (benchmarking).

Advisory Report
We put a lot of care into the structure and interpretation within the report. It contains key information that you need, keeping it very pleasant to read. With a report of Dynamic Concepts Consultancy, you can show the added value of your event to your stakeholders and public relations and you can use it for adaptations according to the profiles of your target groups. Next to this, the report is extremely usable for promotional means.

Investigate into your event
Would you also like to get insight into the profiles of the people that visit your event? Than contact us. Call +31 40 84 89 280 or send us an e-mail.

Circo Circolo

01-11-2010

Circo Circolo Open in nieuw venster is the international festival for Circus Theatre in the Netherlands and presents international developments in new circus. Circus Theatre is characterised by its integration of traditional circus acts such as juggling and acrobatics with modern dance, music, design and drama to yield total theatre. In new circus, there are no animals. Circo Circolo is also a spot where children’s circuses and young talent can present themselves.

It took place from the 22th until the 31th of October on the Velder Estate in the centre of the national landscape park "the Green Forest". During and after this international festival we supported management by designing, executing and analyzing a visitor survey by internet and e-mail. Based on the outcomes, together with management we determined the new marketing approach and "experience challenges" for the next edition.

Park Hilaria: testing the concept

30-08-2010

During "Park Hilaria 2010" in Eindhoven, which can be seen as a temporary themepark, we continued our monitor on the visitor's experience. However, this year we expanded the research by testing the concept amongst the public and reflecting the outcomes on the mission and goals that have been the fundaments in developing the concept in the first place. Both the outcomes of the research and our methodology were perceived as very positive by the management of Park Hilaria.

1.200 respondents on Festival Mundial

21-06-2010

Festival Mundial Open in nieuw venster 2010 took place in the weekend of June 18 to 20. For more than 2 decades, Festival Mundial is known because of it's mixture of music, culture, atmosphere and content. The Festival provides an exciting program that surprises and takes courage to organize. Based on a search into in-depth programs, art projects, musical talents, debates and new encounters, Festival Mundial shows the actual developments on Culture and Development. Just for 3 days, a cultural themepark is created on the Leijpark site, with 6 areas, several stages and a camping. During this weekend, it attracted 60.000 people.

Assigned by it´s management, we performed an extensive research amongst the visitors. In only 2 days we surveyed more than 1.200 people live on the festival area.

Euromast on a higher level!

24-03-2010

On the 25th of March 2010, the Euromast Open in nieuw venster started the celebration on her 50th birthday. Furthermore, the Euromast - for which DCC performed a research into how it's identy is perceived by both visitors and non-visitors- has been proclaimed as a National Monument just before the start of the jubilee year.

Expansion of funfair in city of 's-Hertogenbosch

10-12-2009

Alderman Pauli has announced the expansion of the "Bossche Kermis" with 2 big areas within the city center of 's-Hertogenbosch. The researches performed by Dynamic Concepts Consultancy about this leisure event have affirmed the desirability and feasibility of this policy. The decision was published in the regional newspaper "Brabants Dagblad".